National Philanthropy: Breast cancer education and awareness. THINK-PINK!® is a registered trademark of Zeta Tau Alpha.
Partnerships: Co-Sponsor of the National Series Breast Cancer Survivor Recognition Program at the Susan G. Komen Race for the Cure® events nationwide.
Distribution of THINK-PINK!®awareness ribbons and educational materials at National Football League games during Breast Cancer Awareness Month (October).
Yoplait® Yogurt Save Lids to Save Lives® campus campaign